Mulgan & Albury's Model of the Process of Innovation

This model was developed by the Prime Minister’s Strategy Unit specifically for the public sector. It sets out and describes four main elements in the process of innovation.

  1. Generating possibilities – how can we stimulate and support ideas for innovation?
  2. Incubating and prototyping – what mechanisms are there for developing promising ideas and managing attendant risks?
  3. Replicating and scaling up – how can we promote the rapid and effective diffusion of successful innovation?
  4. Analysing and learning – how should we evaluate what works and what doesn’t to promote continuous learning and improvement?

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